We all have our own brand.
It’s so far beyond just, for example, a logo. From Nathalie’s perspective, your brand is an expression and an extension of who you truly are, and that’s what this episode is about.
Hopefully, you have chosen your brand, and it has not chosen you; you are not riding along on a belief system that you have agreed to but is not yours.
In this episode Nathalie goes through ways that we can create from our own self, and while some of those methods may not always be comfortable, they will remove unnecessary energies that are around us. This allows us to get closer to our true self.
Once we do find the connection with who we are and discover what we want to share with the world, Nathalie encourages us to do just that.
We also hear about how relationships can change when we are finding out best self.
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Your Are Your Authentic Brand by Nathalie Croix
I could tell you to look at others in your field and see what they are doing... I've heard this many times before.
I just don't believe in that.
Not only I have never looked at what other yoga studios are doing, I always went as far as not wanting to know. Not wanting our studio staff to tell me during teachers meetings etc...
The reason behind this is because I feel I am here on this planet to share from my own unique experience.
I want to be me.
As Oscar Wilde says " Be yourself; everyone else is taken."
You are unique and we need you exactly as you are.
How would you feel if everything was red in the world?
Thank God, we have many colors ! Yay
That's your brand.
Your brand is you.
Everyday you express your brand. With the words you use, the clothes you wear, the colors you choose.
Your social media is an extension of you.
Journal on these questions and ask yourself while creating your brand / logo / website, etc...
Who Am I ?
What are my favorite colors?
Favorite yoga practice ?
On the mat?
Off the mat?
What is your legacy?
What do you want to say to the world?
Who are the top three people who most inspire me from any walks of life ?
Why do they inspire me ?
Inspiration is very different than wanting to find out what a competitive business is doing so you can duplicate.
.... which many people do just that.
It's just not my way.
I disagree with that way, because It will not feel authentic.
I am here to ask you to think outside the box.
Authenticity is the most important because it is at the heart of your Soul.
Inspiration can lead you to who you are.
I believe the reason why we get inspired by some is because, they, or " it " are representing a version of ourselves and by seeing this in someone else or something else it is simply a reminder of who you are.
Like going back to source, soul family.
Here are some journaling questions for you....
What lights up your day?
What words better represent you?
Remember your favorite day on Planet Earth , how did that feel to you?
Can you go back to that feeling?
Create from that sacred space.
Create more scared places, experiences in your life.
Every day gives you the opportunity to discover yourself.
Use all of the above and create from this place of authenticity -
You will find your brand !
Once you do, please do us all a favor and share it with the world.
You will inspire others to become a better version of themselves.
Remember the world needs you exactly as you are.
Stay open to new ideas, stay open to growth.
As time passes your brand may change, evolve or even transform into A NEW YOU.
I have seen this many times.
The only constant is change.
The people in your life who love you will allow you to become who you are at every moment in life, even if that means they have to set you free.
Not free in a way that you don't honor your commitments - no, not like that.
Above all I am loyal to my commitments.
See the more you allow someone to be who they are, the better they will show up for you. Not only they will show up as a better version of themselves but they will cherish you more.
If they truly love you they will welcome the new you and overtime they will begin to understand you more and perhaps even be inspired by you.
Maybe, just maybe, you will remind them of something so special and precious deep inside them that has been lost.
How beautiful life can be when we allow flow in our lives and the lives of those we love.
When that happens, don't be afraid to show up to the world as the new you.
Change your logo if that's what feels right.
Change it as many times as you need.
Keep your feet on the Earth, as you look up to the skies.
Daily Exercise :
Look at the mirror / look at yourself for ten seconds and say out loud " I Am Beautiful"
Let your light shine !